MYHY BIO COSMETICS
Rebranding
Rebranding
MYHY is a Berlin-/Brandenburg-based natural cosmetics brand that uses clean, sustainable ingredients and draws inspiration from the Märkische Schweiz region. I led the rebrand to reflect MYHY’s core values: transparency, joyful natural beauty, and botanical power. The visual identity becomes louder and more expressive—not hiding behind muted “organic” looks, but showing nature’s vibrancy without compromising purity.
Role: Art Direction, Photography